BATH & BODY WORKS DEBUTS FOREVER MIDNIGHT

By The Beauty Hub  |  February 24th, 2014  |  Brands,News


Forever Fragrances are the new echelon of luxury perfumery at Bath & Body Works. Born with the creative vision of master perfumers, then executed with only the rarest ingredients, each fragrance is a compelling story, inspired by enduring moments in the life of today’s empowered woman.

Midnight is the hour of undeniable chemistry. The vision of Forever Midnight took a team of three esteemed IFF perfumers, Carlos Benaim, Jean Marc Chaillan, and Clemente Gavarry, over two years to perfectly execute. Perfumer Jean Marc Chaillan explains “There is a metamorphosis that occurs at midnight, when light goes dark, what is known transforms to the unknown and the mysterious and sensual combinations of night blooming flowers infuse the evening air.”

Now this moment is captured forever with a spark of Plum Nectar that ignites Midnight Jasmine and Vanilla Orchid – exotic, velvety florals that are beautiful by day but bloom at night with a hint of spice. A rush of expensive Caramel adds a final sensation.

Forever Midnight is available at Bath & Body Works stores in the UAE.


The Beauty Hub is an interactive online community and marketing platform for the beauty industry and their consumers in the Middle East.

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