OLAY BRINGS THE CC CREAM TREND TO THE REGION

By The Beauty Hub  |  June 1st, 2014  |  Brands,News


Olay are bringing the hottest beauty trend to the region and are proud to introduce new Olay Regenerist CC Cream Complexion Corrector. With the launch of its Crème de la Crème, women can now enjoy skin perfection and even skin tone in an instant.

Olay’s new Olay Regenerist CC Cream will help women emulate a fresh-faced look by instantly perfecting their complexion, fighting the look of wrinkles and reducing the appearance of dark spots.

Cracking the code: CC vs. BB
All these new product codes can get confusing, but it’s really simple – CC creams provide more intense, potent levels of tone correcting and anti-ageing skincare ingredients, as well as effective but sheer, natural coverage. But new Olay Regenerist takes it one step further with a breakthrough 3-in-1 swirl system. The Olay Regenerist CC Cream is the first and only CC cream to blend 3 core elements together in a breakthrough swirl action – a penetrating serum, an SPF15 moisturiser and a sheer foundation so that skin is perfected now and over time. With a light texture the all-in-one corrective product visibly balances skin tone and grants complexions a gorgeous glow.

So how does it work?
Olay Regenerist CC Cream uniquely combines 3 key elements:

  • An anti-ageing penetrating serum containing Olay’s ‘Essential Glucosamine Complex’ which comprises N-Acetyl Glucosamine (NAG) and Niacinamide to address more chronic tone improvement and clinically proven to enhance dark spot and wrinkle reduction.
  • A moisturiser with glycerine, SPF 15 sunscreen and anti-oxidant vitamin E providing a powerful combination which adds hydration to and protects the skin instantly improving tone and texture.
  • A sheer foundation incorporating mineral pigments which immediately blends and matches skin tone delivering natural looking and even coverage.

New Olay Regenerist CC cream Complexion Corrector is the first and only CC cream that has a breakthrough 3-in-1 swirl system blending 3 elements together to provide dramatically younger looking skin.

Dr Sian Morris, Olay Principal Scientist comments: “Our research at Olay has shown that an even skin-tone is especially important in helping women look more youthful and healthy – and as we get older this becomes more challenging to achieve. To meet this need, Olay is providing a unique triple-benefit complexion-solution to women who are experiencing more uneven skin tone concerns as they get a little older – those women who want to work on underlying skin tone overtime as well as achieving instant colour perfection on first usage. New Olay Regenerist CC cream should be the final product she applies after using the Regenerist regimen – before stepping out of the door to face the world.”

Olay Regenerist CC Cream Complexion Corrector is available at leading retailers in the UAE and Saudi Arabia.

Price:  UAE – AED79 and KSA – SR80.


The Beauty Hub is an interactive online community and marketing platform for the beauty industry and their consumers in the Middle East.

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