By The Beauty Hub  |  November 9th, 2014  |  Company News,News

The Rouge Edition lipstick range is expanding by introducing Rouge Edition 12 hours, a new long-lasting lipstick from Bourjois!

Long-lasting hold combined with comfort, Rouge Edition 12 hours has a creamy texture that is a pleasure to wear thanks to the shea butter contained in its formula. Deliciously melting, it blends into the lips leaving them soft, supple and velvety. With a semi-matte finish and a range 8 of colours, the long lasting lipstick is easy to wear.

Bourjois Rouge Edition 12HR 28 AED75 - open

Colour Palette for Rouge Edition 12 Hours

  • 28 Pamplemousse Pour P’tites Frimousses – a pearly coral brought back by popular demand this shade was originally launched in the pour la vie lipstick range and has been the most requested shade since. A real cult classic!
  • 29 Cerise Sur Le Lipstick – a non-pearly, vitamin-enhanced orange-red.
  • 30 Prune Afterwork – a dark and very chic plum.
  • 31 Beige Shooting – so easy nude beige.
  • 32 Rose Vanity – a soft rose.
  • 33 Pêche Cocooning – a fresh peach.
  • 34 Cherry My Chérie – a pure, deep and sophisticated red.
  • 35 Entry VIP – a raspberry red.

Bourjois are also introducing a new lip contour pencil Contour Edition that combines soft texture and long-lasting properties in the same formula! A must-have product for all lipstick wearers this pencil offers a new barrier effect to prevent lipstick from feathering.

A new generation pencil that provides ideal glide for easy and precise application, its formula enriched with shea butter and grapeseed oil gives it a melting, easy to work texture!

With its satin effect, Contour Edition for the lips adapts to all make-up finishes in the Bourjois Rouge Edition ranges! Specifically designed, its formula merges with lipstick to create a customised, seamless result!

Bourjois Contour Edition - 01 AED 39

Available in 12 shades that will match the Rouge Edition lipstick ranges.

Colour Palette Available:

  • 01 Nude Wave – a nude rose.
  • 02 Coton Candy – a light and glamorous medium pink.
  • 03 Alerte Rose – a new shade, easy to wear bright pink.
  • 04 Chaud Comme La Fraise – a vibrant dark pink.
  • 05 Berry Much – a new shade, fruity red.
  • 06 Tout Rouge – new shade, a bright poppy red.
  • 07 Cherry Boom Boom – a seductive red.
  • 08 Corail Aïe Aïe – a brown with coral tones.
  • 09 Plump it Up! – a deep plum.
  • 10 Bordeaux Line – new shade in an elegant burgundy.
  • 11 Funky Brown – soft brown, that is not too light not too dark.
  • 12 Chocolate Chip – new shade in a sophisticated chocolate brown.

Rouge Edition 12 Hours Lipstick range and Contour Edition Lip pencils are available at Bourjois counters in the UAE.


Rouge Edition 12 Hours Lipstick – AED75.

Contour Edition Lip Liner Pencils – AED39.