By The Beauty Hub  |  April 5th, 2015  |  Brands,News

The UV Beauty Protector SPF 50 – PA+++ is the new daytime partner for the ultimate in complexion perfection and protection, sealing the ideal alliance between skincare and make-up for perfectly even skin, protected against future pigmentation phenomena induced by the sun and pollution.

Enriched in a silk tree extract, it has reinforced its spectrum of activity by now acting for the first time on age-related non-melanin pigmentation by reducing lipofuscin and limiting glycation.

Sheltering the skin from environmental aggressors, preserving its youthful appearance, controlling its pigmentation and instantly offering it a radiant, even appearance, in other words protecting its beauty: the first tinted protective skincare from the Orchidée Impériale line offers all this in a single formula, the must-have daytime partner for a flawless complexion.

All-in-one skincare and make-up for the ultimate in complexion perfection and protection, this real radiance-boosting, age-defying shield, in its elegant and immaculate carry-everywhere tube, boasts a host of qualities and technologies:

  • Ultimate protection against external aggressor.
  • Broad spectrum SPF 50 – PA+++ UV protection – intense broad spectrum UV filtration protects the skin’s integrity against the harmful effects of UVA and UVB rays to shield it from ageing and future dark spots.
  • Protection against pollution – two active plant extracts (Moringa and Sanguisorba officinalis) neutralise free radicals generated by pollution.

When skin explants are subjected to pollutant particles, we observe keratinocyte “suffering” and a significant drop in the extracellular matrix. In the presence of the UV Beauty Protector SPF 50 – PA+++, the epidermal structure increases by 40.3% and the matrix structure by 46.3% compared to an untreated control, proof of an excellent global protective ability against pollution, both on the surface and deep down.

The Beauty Hub is an interactive online community and marketing platform for the beauty industry and their consumers in the Middle East.

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