TARGET THE SOURCE OF PIGMENTATION AND BLEMISHES WITH BLANC DE PERLE

By The Beauty Hub  |  March 7th, 2016  |  Company News,News


Advanced P.E.A.R.L. Complex, Guerlain’s whitening innovation, works continuously to combat the formation of dark spots and prolong the brightening and evening action of Blanc de Perle skincare.

Today’s devotees of a flawless complexion have new aspirations. Whiteness as always but more luminous, more translucent. In short, more vibrant! To meet these expectations, Guerlain is innovating with a new P.E.A.R.L. Rosy White complex technology found in the core formula for the two new products in the Blanc de Perle line: Rosy Whitening Essence and Active Reviving Cleansing Foam.

More vibrant whitening in response to the aspirations of Asian women in search of a fresh complexion with a rosy translucency, glowing with life. P.E.A.R.L. Rosy White Complex technology contains a unique range of naturally sourced ingredients alongside the pearl extract enabling it to expand its field of action, targeting all the sources of pigmentation blemishes as well as a dull and lacklustre complexion.

Thanks to pearl, Japanese pagoda tree, vitamin H and sweet cherry extracts, P.E.A.R.L. Rosy White complex regulates melanin synthesis and the glycation process that occurs in the cells. As a result, chromophores which had been previously dominated by yellow and grey are purified. Day after day, the skin recovers its pure, translucent and even appearance.

The glycation process that brings out yellow pigments (responsible for a muddy complexion) is slowed down by an antioxidant vitamin E derivative and a sunflower extract. The result: by acting on the different sources of pigmentation, P.E.A.R.L. Rosy White complex technology offers the skin a vibrant white of impeccable purity.

Vitamin C, yeast and ophiopogon japonicus extracts in P.E.A.R.L. Rosy White complex reorganise the skin’s structure. The path of light is simplified. Light is reflected more quickly and intensely, rebounding on the surface with a pure, pearl-like radiance! The result: Re-organised in this way, the skin’s structure influences the path of light for an even more translucent and luminous result.

Highly concentrated in P.E.A.R.L. Rosy White complex, the line’s star Essence acts both on complexion evenness and skin radiance. Day after day, it releases its power to the heart of the skin: the skin’s radiance improves, dark spots are brightened by 21%, and the complexion appears clearer.

Featuring delicate exfoliating micro-beads, the pearlescent foam removes make-up, cleanses and purifies the skin’s surface with an extremely gentle action. The skin’s surface is mechanically stimulated, the micro-circulation reactivated, and cells renewed. With repeated application the skin is rid of its dull veil, it seems to breathe better, and its white, translucent appearance is revived.

To allow make-up to withstand changes in weather (heat, humidity, cold, dryness), this revolutionary technology combines two silica powders with complementary effects: the first acts as a thermal insulator, while the second, which coats the pigments with a refractive index close to that of sebum, helps keep the foundation colour intact hour after hour.

This innovation is paired with a triple protective shield against UV, pollution and cell damage, boasting an unprecedented combination of UV (UVA/UVB) filters and an active ingredient that neutralises free radicals.

A two-band foundation for a sculpted complexion and enhanced radiance, the new Blanc de Perle compact foundation combines a beige powder for even skin tone and a smooth, matte finish with a white illuminator that sculpts and brightens dark areas. The bright, flawless radiance of a pearl.

Essence RosÇe_DET_Q


The Beauty Hub is an interactive online community and marketing platform for the beauty industry and their consumers in the Middle East.

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