SCHWARZKOPF PROFESSIONAL LAUNCHES ITS HIGHLY ANTICIPATED BLONDEME HAIR COLOUR RANGE
By The Beauty Hub | November 14th, 2016 | Company News,News
Blondeme is a lightening colour and care collection for the most discerning of blondes, featuring a portfolio of products designed to give blonde vibrancy that lasts visibly longer.
Featuring breakthrough KeraLamination Technology with Silk and Keratin, it provides exceptional care for blonde coloured hair whilst smoothing the hair for maximum colour retention and outstanding shine.
Empowering hairdressers to create the most sophisticated and timeless shades of blonde with an unparalleled level of perfection, Schwarzkopf Professional, Blondeme, defines femininity, glamour, attitude for truly iconic blondes that can only be created by professionals.
The following Blondme Care Portfolio is now available at all leading salons in the UAE:
Blondeme Blonde Shampoo in All Blondes (250ml – AED105) – a daily and gentle cleansing shampoo, formulated with Apricot Kernel Oil, Panthenol, Hydrolyzed Keratin and Hydrolyzed Silk, to help smooth and condition while restoring vibrancy.
Blondeme Blonde Conditioner in All Blondes (200ml – AED105) – suitable for all tone directions, this daily conditioner balances, detangles and smooths the surface, making it easy to comb while also reducing static.
Blondeme Blonde Mask in All Blondes (200ml – AED200) – this deep, intensive, rinse-out treatment features Hydrolyzed Keratin to repair the internal structure and Panthenol to replenish the hair with moisture.
Blondeme Spray Conditioner in All Blondes (150ml – AED110) – a light leave-in spray for daily conditioning that leaves the hair soft and healthy without overburdening while protecting hair with its UV- Filter and enhancing the shine with oils and mineral particles.
Blondeme Blonde Shampoo in Cool-Ice (250ml – AED105) – for whole-head lightened and coloured blondes with cool-ice tone directions, this shampoo enriches the tone with cool anti-yellow pigments, protects hair against free radicals with its UV-Filter while leaving hair soft and shiny.
Blondeme Blonde Shampoo in Rich-Caramel (250ml – AED105) – a warm blonde tone cleansing shampoo infused with warm color pigments that helps to maintain the tone direction and Hydrolyzed Silk that leaves hair softer than ever before.
Blondeme Pre-lift Kera Protector (150ml – AED105) – a unique protecting treatment to be applied before lightening or coloration, which helps to protect first time colourants from chemical damages.
Global Hair Colour ambassador at Schwarzkopf Professional, Lesley Jennison, swears by the following tip for blondes, “Blonde needs a bit more attention, but my best tip is to use a T-shirt to dry hair. Unlike a towel, which can make blonde frizzy, soft cotton jersey doesn’t strip hair of natural moisture and is a perfect complement to the Blondeme range.”
The Beauty Hub is an online news and information platform covering the beauty industry in the Middle East.